E-COMMERCE: GLOBAL EDITION 2017

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Author: Kenneth C. Laudon, Carol Guercio Traver
ISBN: 9781292211688
Publication Date: 19 Apr 2017
Edition: 13th Edition
Course/Units:

  • Understanding the Vast and Expanding Field of E-commerce

    Laudon’s E-commerce 2017: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Airbnb, Pinterest, Spotify, and Alibaba kick off the course while preparing students for real-life scenarios.

    In the Thirteenth Edition, Laudon and Traver add new existing case studies and update existing ones to match developments in the e-commerce field in today’s tech world. They have built in additional video cases for each chapter, making the material even more accessible to students as they prepare for their future roles in business.

  • Domestic freight is via Australia Post. Alternatively we have a 'Click & Collect' option at no cost where the order can be picked up from the CDU Bookshop.

    International Shipping Information

    Orders Parcel Post Express Post
    under 500gms $7.50 $10.00
    Under 3kg $11.50 $13.50
    Under 5kg $15.00 $22.50
    Parcels    
    5kg to 8kg $40.00  
    8kg to 10kg $45.00  
    over 10kg $50.00  

    CDU Bookshop will not be responsible for late orders due to incorrect postal address. 
    Please note: Darwin is outside the next day delivery service guarantee for Australia Post. Express bags to capital cities can take up to seven working days.

    We will despatch books within 24 hours of order however, if the complete order is not in stock we will do our best to contact customers and arrange split deliveries which may incur additional freight charges.

    *The weight of each book can be found in the tags below
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    Credit notes for textbooks listed on current Text Book List will not be considered:
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    • after 7 December for Summer Semester.
    Credit Notes for general books will only be considered in exceptional circumstances.

Collections: BUSINESS

Type: BUSINESS


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