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GLOBAL MARKETING 8TH EDITION

Global Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more central to the work of marketers all around the world.

Free shipping on print textbooks!

We offer free postage on all print textbooksin Australia four weeks before semester commencement up until census date.

Are you local to Darwin? Take the option of click and collect between 8.30am and 4.00pm, Monday to Friday at our Casuarina Campus.

Shipping discounts are automatic at checkout.

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